Video: Bruce Dickinson introduces Iron Maiden Trooper beer
13 March 2013Trooper is a premium British beer created by real-ale enthusiast Bruce Dickinson along with his Maiden bandmates and handcrafted at Robinsons Brewery.
Dickinson played a major role in developing the flavour of the beer, entailing ongoing visits to Robinson’s brewery in Stockport. Trooper is said to be “a deep golden ale with a subtle hint of lemon”.
The Maiden frontman explained: “I’m a lifelong fan of traditional English ale; I thought I’d died and gone to heaven when we were asked to create our own beer. I have to say that I was very nervous – Robinsons are the only people I have had to audition for in 30 years. Their magic has been to create the alchemical wedding of flavour and texture that is Trooper. I love it.”
Oliver Robinson, managing director of Robinsons, added: “Not only do Iron Maiden genuinely enjoy a good pint of cask ale, but so do many of their fans – and they have an important part to play in our customer base. This partnership works for both of us.”
Fans of both Maiden and real ale can sign up to get news and updates on Trooper Premium British Beer from ironmaidenbeer.com, where bottles will be available to purchase by both UK and overseas customers from May 2013.
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