WHITECHAPEL are taking a very dark turn with their new video for 'Let Me Burn.' 

The clip, directed by Mitch Massie, is a disturbingly violent and bloody tale about a man going insane and turning on his family.

Frontman Phil Bozeman says of the graphic clip, “The basis of the video is about a man, his wife and daughter. The story depicts the degradation of the man and him going insane. He kills his wife and eventually douses himself in gasoline and begs his daughter to strike the match. But the whole point of the story is that the man has everything he wants and needs, but has no control over his mind and suffers with clinical insanity/schizophrenia and regrets everything he has done.”


 
Meanwhile, guitarist Alex Wade adds, “It’s our first time trying a story based video versus a performance video with us playing and we’re really happy with how it came out. Phil’s idea for the concept of the video mixed with Mitch Massie’s directing developed a very dark and sinister feel that represents the song well.”

'Let Me Burn' is featured on WHITECHAPEL’s Our Endless War album. The disc is currently available for purchase at Amazon and iTunes.