SUGAR Shares New Single ‘Long Live Love’

SUGAR – the iconic alternative rock trio led by Bob Mould alongside bassist David Barbe and drummer Malcolm Travis – has announced a second brand new single, following the bombshell news of the band’s return last year, as well as news of the ‘Love You Even Still’ 2026 world tour following the quickfire sell-out of the band’s forthcoming New York and London residencies.

‘Long Live Love’ follows October’s widely acclaimed ‘House Of Dead Memories’ single and comes densely layered with grinding guitar riffs, resplendent synth textures and Mould‘s impassioned vocals. First penned by Mould in the mid-2000s, it could almost be a lost gem from an alternative future where the trio carried on recording beyond their 1994 swansong ‘File Under: Easy Listening’: its lush electronic edge bringing to mind Mould‘s DJ work while sharing similar DNA with the production nous of GARBAGE‘s Butch Vig, a key influence on Mould at the time.

‘Long Live Love’ will be released, alongside ‘House of Dead Memories’, on seven-inch black vinyl on May 1 via BMG.

Photo credit: Beau Sorenson

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