AC/DC have launched a branded line of bourbon and cola to aid up-and-coming Australian musicians.
The limited edition AC/DC Bourbon & Cola comes in cans featuring artwork from the band’s latest album Rock Or Bust, with the cans set to change periodically to include images from earlier albums by the Aussie rock giants.
Alongside the booze, the band have a Let There Be Rock Fund competition planned to help fledgling Australian music artists. The initiative will launch next month and invites music talent from across Australia to cover an AC/DC song in a style of genre or their choice. Participants will compete for a chance to enter a draw to win prizes and an opportunity to climb the music industry ladder.
A portion of the proceeds from sales of the collectible cans will go towards the Let There Be Rock fund. To enter the competition, visit the official website.
The first batch of AC/DC Bourbon & Cola is available in Australia now, with the chance to win a host of prizes on offer with every purchase.
Last year, AC/DC released a Rock Or Bust branded lager. The band have a number of tour dates around the world in 2016.